A cosmetic that seems natural is not enough. It has to be natural.
The concept of natural cosmetics in other countries states that a product may not have ingredients that are harmful to either the consumer or the environment. In Brazil, this criterion is not followed, and any brand adding a plant extract in its formula feels this makes the product “natural.”
It’s of utmost importance that consumers read cosmetic labels attentively to make sure they are purchasing a safe product.
Surya Brasil not only has products with assured natural ingredients, but it also abstains from using substances that are harmful to you or to the environment, such as:
- Lead: used as a color additive to darken the hair in product dyes.
- it can cause anemia as well as physiological and behavioral changes.
- Ammonia: used in hair coloring to open the cuticle and facilitate penetration of the dye in the hair.
- it produces caustic burns and irritation of the airways.
- PPD (dye): continuous exposure to this dye may lead to skin and eye sensitivity and may cause permanent loss of eyesight. In the environment, it is considered very toxic to aquatic organisms.
- Resorcinol (dye): causes irritation to the skin and respiratory tract.
- Hydrogen peroxide: used to remove natural pigment from the hair prior to adding color; it changes the hair structure and makes it more fragile, brittle and lackluster.
- Parabens (preservatives): cause irritation and allergies in persons with skin sensitivity to synthetic substances.
